Current Role & Leadership

As the Founder and driving force behind TTT Bullion (M) Sdn. Bhd., Dato' Jeff Kua plays a pivotal role in shaping the company’s strategic vision, overseeing sales operations, and managing logistics for physical gold products. Known for his innovative mindset, he has redefined TTT Bullion’s trajectory, transforming it from a traditional trading entity into an industry leader. By embracing forward-thinking strategies, he has expanded the company’s market reach and revolutionized gold distribution across Malaysia.

Pioneering the Gold Industry

​Dato' Jeff Kua’s journey in the gold industry began in 2008, marking the start of his transformative impact in the physical gold sector. At a time when competitors relied on conventional methods, he envisioned a modern, tech-integrated approach to gold trading. Under his leadership, TTT Bullion has become synonymous with innovation, combining advanced logistics, transparency, and customer-focused solutions to cater to a diverse and growing clientele.

Legacy & Vision

With over a decade of experience in the gold industry, Dato' Jeff Kua possesses a unique ability to anticipate market trends and adapt to shifting demands. His foresight has cemented TTT Bullion’s reputation as a trusted and forward-thinking company, bridging the gap between traditional gold trading and contemporary investment needs. Beyond business, he is a strong advocate for financial literacy, empowering Malaysians to recognize gold as a secure and strategic investment.

Driven by decades of sales expertise, operational excellence, and entrepreneurial determination, Dato' Jeff Kua continues to shape the future of Malaysia’s gold bullion industry, committing to innovation, integrity, and excellence in the gold market.